I’ve heard that the unicorn of the design world is one that can write. And when it comes to collateral layout, I definitely think this mythical ability can be used to my advantage. I don’t need a writer to highlight key takeaways or give much visual instruction. I’m able to read the content, pull those pieces for myself, and visualize them.

It’s oh-so rewarding to see words come to life on paper, poster, or digital ad with good design.